Think Like a Leader: Creating a Life-Map

Think Like a Leader: Creating a Life-Map

“Leadership is not about me, but it starts with me.” This “not about me” mindset requires leaders to gain an understanding of their personal leadership philosophy, how they present themselves to others, their strengths and weaknesses, and their current leadership skills. This is achieved through a thorough, reflective and often uncomfortable self examination. A useful tool for developing that reflective mindset is the development of a Life-Map. Here’s how to develop a Life-Map: 1. Placing The best way to begin…

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You, Your Client, and the Role of Emotions in the Sales Process (Part 2)

You, Your Client, and the Role of Emotions in the Sales Process (Part 2)

It’s time to share the second half of the talk I wrote for Sales Center at Indiana State University. Last month, I spoke about the importance and value of emotions in the sales and negotiations process. This is part 2 of that talk. Part one defined what emotions and feelings are and explained how emotions impact sales and negotiations. Now it’s time to talk about a strategy to be aware of and manage emotions so they can have a seat…

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How to Brand Yourself: Four Strategies from the American Marketing Conference

How to Brand Yourself: Four Strategies from the American Marketing Conference

Your personal brand is extremely important when entering the business world. It helps show employers who you are and establishes how people perceive you. Earlier this month, the University of Dallas MarketShare Club attended the American Marketing Association International Collegiate Conference in New Orleans, LA. At the conference, I had the opportunity to listen to a talk which provided helpful tips on how to properly brand yourself. Here are the top four tips: Be a problem solver. We’re hired by…

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Transitioning from the Classroom to the Workforce: 12 Insights from DFW’s Top Female Business Leaders

Transitioning from the Classroom to the Workforce: 12 Insights from DFW’s Top Female Business Leaders

From finance and law to real estate and retail, four of DFW’s top female leaders gathered to share career advice with the University of Dallas business community. Whether you are a college freshman, or have been working for several years, the leaders shared indispensable insights built on decades of their personal experiences navigating the corporate climate. 12 Insights From DFW’s Top Female Leaders: Find a workplace that matches your values. Just like selecting a college, each workplace has unique offerings…

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You, your client, and the role of emotions in the sales process

You, your client, and the role of emotions in the sales process

In February, I was invited by the director of the Sales Center at Indiana State University to speak on the importance and value of emotions in the sales and negotiations process. Below is part 1 of a 2 part series in which I address this topic. The first part addresses the opening story, defines what emotions and feelings are, and explains how emotions impact sales and negotiations. Enjoy! Laura Indigo Ink: You, Your Client, and the Role of Emotions in…

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The 12 Commandments of Leading Change

The 12 Commandments of Leading Change

Working in contemporary organizations has been likened to permanent white water rafting: we have very few periods of calm water. After leading an organization through a deep change, we may want to just kick back for a while, relax and congratulate ourselves. While it is certainly important to acknowledge our successes, we cannot afford to let our successes lead to complacency. We have to keep on monitoring and adapting to our environment and producing even more change if we are…

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Cyber Economics: Demand for Cybersecurity Jobs in Texas Surges On

Cyber Economics: Demand for Cybersecurity Jobs in Texas Surges On

Last year ransomware attacked businesses every 40 seconds. By 2019, experts predict that ransomware attacks will increase to a rate of every 14 seconds, costing companies nearly $11.5 billion. The need for cybersecurity experts is ubiquitous; Forbes has called Cybersecurity the “Fast-Growing Job With A Huge Skills Gap.” For Texas, in particular, the state’s concentration of corporations, means the need for cybersecurity professionals is even greater. In DFW alone, there’s nearly 10,000 unfilled cybersecurity jobs. To fill this gap, employers…

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A Carbonated Consolidation: What’s the Impact on North Texas?

A Carbonated Consolidation: What’s the Impact on North Texas?

Since its founding in 1885, Dr Pepper has long been an iconic Texas brand. Last month’s announcement that Keurig Green Mountain plans to acquire the state’s beloved soft drink came as a shock to North Texans. But many industry experts were not altogether surprised by the merger. Increased distribution channels and cost savings were cited as two major drivers behind the deal. Associate Professor of Marketing at the University of Dallas, Scott Wysong, Ph.D, unpacks not only the financial benefits…

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The 5 Types of Organizational Cultures

The 5 Types of Organizational Cultures

Organizational scholar Edgar Schein has argued that corporate cultures are created in the image of their leader. That is, the culture reflects the values, attitudes and behaviors of the leader. The culture then creates leaders in that image. The tone is set at the top and then the culture reinforces that tone. This creates a strong mutually reinforcing dynamic that is hard to break. When a culture needs to change, either the leader needs to change or the organization needs…

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A New Definition of Leadership

A New Definition of Leadership

During a visit to San Francisco many years ago I noticed several banners advertising a university’s entrepreneurship program hanging from downtown lampposts. The tagline on the banners said: “The world needs a new definition of entrepreneurship.” As I read those banners, this thought occurred to me: “I think the world also needs a new definition of leadership.” A common definition of leadership that I often hear is that leadership is influence. While I don’t think that definition is wrong, I…

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